Practical, durable, comfortable, affordable... these are the primary forces shaping Soma's ideology . Sounds reasonable right? But why do so many other companies try to emulate the racing world when it's the smallest segment of the market? Local bike shops have felt a lack of 'real' products aimed at the everyday cyclist and have pitched their ideas. Results: A better tire lever, water bottles that don't taste like plastic and steel frames that's got people smiling from the commute to the singletrack.

Somax Track Wheels

A track wheel for urban pursuits and velodrome training.

• Available in all-black (Black Eye) or all-silver (Shiner). Black Eye is shown.
• Semi-aero 6061-T10 Aluminum rim
• Tough 36 spoke build
• High flanged hubs with sealed cartridge bearings
• Machined sidewall in case you are running brakes
• Includes our lockring
• 966g-front; 1017g-rear

MSRP: $269.99

 

Somax Track Hubs

Same hubs as used on the Somax Track Wheels. Rear is threaded on both ends. Threads are "fixed-fixed" but some have successfully used a freewheel on these.

Specs:

• High flanged aluminum shell
• Sealed cartridge bearings
• 32h or 36h
• Silver or Black
• Lockring not included

MSRP: Rear-$86.99; Front $65.99

 

Urban Pursuit Bar

Stiff plain gauge aluminum bullhorn bar. Huge size range.

Specs:

• Shotpeened Tange Aluminum
• Widths: 38, 40, 42, 22, 46, 48cm
• 25.4 mm center
• 21.5cm reach
• 295g(42cm)

MSRP: $34.99

3-Speed Bar

6061-T6 shotpeened aluminum handlebar that offers multiple hand positions for comfortable riding. Compatible with road-style aero levers and bar end shifters. Not compatible with MTB-style levers and grips, but works with a 25.4mm stem

Specs:

• Width: 505mm
• Drop: 60mm
• 25.4mm center

MSRP: $37.99

Ergo Aero Levers

A marvelously shaped lever.
It may remind some of you of Campy, but it's made for Soma by Tektro. Comfy and grippy hood
All black with a laser-etched Soma logo. We have two models: one has a shorter reach from the bars, ideal for smaller hands.

Specs:

• Forged aluminum lever
• Comfy and grippy hoods
• All black with laser etched logos
or with black hoods and silver levers
• Two reaches:
> 81.9mm
> 72.2mm(for smaller hands)

MSRP: $34.99

 

Cross Levers

Excellent for cross bikes or for any urban or touring bike where being able to brake from the top of your drop bars is desired. Works with your STI levers. Can also be installed alone as you might do on a track bike. Note: These may not work well on the 42cm and smaller Major Taylor bars which do not have much space at the tops.

Specs:• Forged aluminum lever
• Slanted barrel adjuster
• Hinged clamp for easy installation
• Model for 26.0mm or 31.8mm bars

MSRP: $31.99 - 36.99

 

 

Oppy X Double Gate Toe Clips

The only steel double gate toe clips still in production we think. One size… large.

MSRP: $21.99

 

Crystal Polyproylene Water Bottle

Are you concerned about plastic chemicals leaching into your water or do you just hate the taste your bottle adds to your drinks. This is the answer.

• Doesn't leach bisephenol-A like polycarbonate bottles
• Does not add yucky plastic flavor like standard LDPE water bottles
• FDA approved food grade polypropylene.
• 22 oz. capacity
• Colors: Clear w/blue cap, Translucent blue w/blue cap, Translucent smoke grey w/ dark grey cap

MSRP: $6.99